ON DEMAND, ACROSS PLATFORMS
Interacting is part of the course, no matter what social media network you’re using.
Whenever you get comments or messages, respond!
Provide insight and guidance when people ask questions, and thank them when they offer your brand praise.
If you’re a business owner juggling many hats, set aside a certain amount of time to dedicate to social media – for a small business, a solid hour or even half-hour a day can make a huge difference in managing social interactions.